Our projects
SŁONECZNA
mobile app since 2022
Client
Słoneczna shopping centre
Data
since 2022
SCOPE OF ACTIVITIES
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Development of an application on the Mall Promo platform
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Support for the loyalty programme and promotional campaigns
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Integration with the parking system – free parking for active users of the application
OBJECTIVE
- Support for the implementation of the marketing strategy
- Collection of customer data
- Consistency of promotional activities
RESULTS
- 70,000 app users
- The user base of the Galeria Słoneczna app in Radom corresponds to approximately 30% of the city's working-age population
- 556,000 registered receipts with a total value of nearly PLN 90 million
- A parking system that quickly gained recognition and popularity among Galeria Słoneczna customers
- Creation of an advertising medium that gives the Shopping Centre's tenants the opportunity to precisely reach the facility's customer base
- Gold Award at the PRCH Retail Awards 2024 – Mobile Application category
- Main prize in the category The Best Personalisation In Loyalty in the Loyalty Heroes 2025 competition